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GOOD -- brought to you by Starbucks
A few months ago I noticed a new newspaper available at Starbucks. It is quite small, free and is distributed right where one waits for coffee (at least in Madison, CT). The idea for this came from the Mystarbucksidea.com website. The paper takes advertising, covers one topic and helps disseminate useful information all while you wait for your double tall nonfat dry cappuccino. I remember reading years ago that the articles in People Magazine were short enough to be read during a visit to the restroom -- perhaps the Good sheet fills up the time while waiting for your coffee. More details here: http://www.good.is/

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Nancy Davis Kho said…
What if I only order a small coffee? I hope GOOD includes some Reader's Digest-like pithy paragraph long stories that I can read while I fumble with the lid...
1:45 PM
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